Marketing

Influencer Marketing Executive

Bengaluru, Karnataka
Work Type: Full Time

Where Your Passion Meets Purpose: Empowering Millions through Insurance!

 

What's Ditto?

At Ditto, our mission is to empower users with a deep understanding of insurance, enabling them to narrow down choices, sidestep common pitfalls, and ultimately make well-informed decisions. From delivering expert insurance advice to facilitating smooth policy purchases and providing dedicated claim support, Ditto ensures a seamless end-to-end insurance experience.

We pioneered the industry-first "No-spam" policy, underscoring our commitment to user-centric solutions. Over the past three years, we've successfully assisted over 300,000 users with personalised advice on health and term insurance. And we have a whopping 4.9 rating with 10K+ reviews on Google.

Ditto is part of the Finshots family, a leading financial newsletter boasting a subscriber base of over 500K+ and we are backed by India’s largest stock-broker Zerodha.

Oh, did we mention– We won LinkedIn’s Top Startup award for two consecutive years - 2022 & 2023.


Who's backing us?

We are funded by Zerodha- India's largest stockbroker

About the Role :

Are you passionate about influencer marketing and social media? Do you thrive in a fast-paced environment where you get to connect Ditto with the right creators? If yes, this role is for you! As an Influencer Marketing Executive, you will play a key role in identifying, managing, and executing influencer campaigns that drive engagement and brand impact for Ditto!

What you'll do :
  • Identify & Collaborate: Research and onboard relevant influencers across categories, ensuring alignment with brand objectives.
  • Campaign Execution: Assist in planning and executing influencer campaigns, from sourcing talent to content approvals and tracking performance.
  • Negotiation & Contracting: Handle discussions with influencers, agencies, and talent managers to finalize partnerships within budget.
  • Content & Briefing: Develop clear and structured briefs for influencers, ensuring content aligns with brand guidelines and campaign goals.
  • Performance Tracking: Monitor influencer content performance and provide data-driven insights to optimize future campaigns.
  • Cross-Team Coordination: Work closely with internal teams to integrate influencer marketing seamlessly into brand campaigns.

Requirements:
  • Strong understanding of influencer ecosystems, including micro, macro, and celebrity influencers.
  • Excellent communication and relationship-building skills.
  • Familiarity with social media trends, content formats, and engagement strategies.
  • Ability to analyze campaign performance and optimize for better results.
  • Bonus: Experience with influencer marketing platforms and contract negotiations.

Perks
  • Comprehensive Health Insurance & Term Insurance
  • Compensation as per Industry standard

Our Interview Process: 

We would like to help you minimize your time and efforts. 
There are 4 rounds & we will be working towards completing all the rounds within a maximum of 1 weeks time. 

Please find the schedule here: 

1. HR Introductory Call 
2. Task 1
3. Second Interaction 
4. Final Managerial Round 

This is an in-office role. Our address is: 175/176 Billekahalli, BG Road, Bengaluru, Karnataka 560076

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